Zegna

Zegna is a globally renowned luxury fashion brand that specializes in high-quality menswear and accessories. The brand is known for its exceptional textile craftsmanship and innovative designs, offering elegant, stylish, and high-quality clothing options for modern men. In the social media posts, we use approachable yet expressive language to convey the brand's attitude and warmth, while employing clean and sleek designs and layouts to showcase the quality and sophistication.

Zegna是一個享譽全球的奢侈時尚品牌，專注於高品質的男裝和配飾

貼文以平易近人卻帶有態度與溫度的文字為主

圖則是使用簡單俐落的設計與排版來彰顯質感

Linking Zegna's new woven collection with Chinese Valentine’s Day, we create a WeChat post that incorporate the story of the Magpie Bridge. Additionally, we develop an interactive webpage that invites fans to participate in creating personalized Chinese Valentine’s Day graphics.

將Zegna全新編織系列衣著與七夕連結，結合七夕鵲橋故事，製作微信貼文

並連結互動網頁，邀請粉絲參與製作特製化七夕圖文

Zegna's "What Makes a Man" campaign invites renowned figures from the local art scene in China to interpret the concept of modern men. We create WeChat posts that feature a brief introduction of these celebrities' stories and showcase the attitudes and values they embody.

Zegna「當代男士」campaign邀請中國當地藝術界名人，詮釋何謂當代男士

將名人的故事簡介，並結合他們傳遞的態度與精神，製作微信貼文

Zegna's "What Makes a Man" campaign invites Nicholas Tse, a famous actor, singer, and entrepreneur from Hong Kong, as its latest brand ambassador. Before the official announcement, we will create teaser posts to engage fans and encourage them to guess who the new brand ambassador is, sparking conversations and creating buzz.

Zegna「當代男士」campaign邀請謝霆鋒擔任最新代言人

在宣布代言人前，製作貼文預告，引導粉絲留言互動，猜測誰是新代言人，製造話題